On Thursday evening, as rumors swirled regarding the Brown University gunman, the network's Kaitlan Collins used social media, noting the confusion and guiding the public to her channel's 9pm newscast.
Even though the network is hardly a impeccable news source, her statement resonated for numerous observers. It remains one of the broadcasters where one can locate fact-based and largely trustworthy reporting – especially during crises such as the one unfolding in the vicinity of a New Hampshire storage facility.
A Precarious Situation During a Business Battle
Yet CNN, now 45 years old, finds itself in a uncertain state as two huge media corporations vie for ownership of its parent company, Warner Bros Discovery.
Whatever the outcome, the future of CNN has turned into a major game of corporate ownership, instead of as a question of what serves the news-consuming public.
“Here is one more case of the fundamental flaws with roots in decades of governmental choices,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the University of Pennsylvania.
The conjecture about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – fails to grasp a broader point.
“It gets presented as a corporate drama with influential figures as the protagonists, but there is scant discussion of the common good,” Pickard said.
The Complicating Factor: The Former President
The CNN scenario is further muddied by Donald Trump’s opinions about a network he has consistently labeled as perhaps his chief “fake news” foe.
Remember the cries of “CNN sucks!” at Trump's rallies, his administration's retaliatory revocation of reporter Jim Acosta’s press credentials, or his clashes with Collins in press briefings.
Trump now says that the network requires new ownership. Many see this as a desire for ownership that will shield him from journalistic oversight. That is part of why he appears to support Paramount Skydance, which has made a unsolicited offer.
He has grounds to like that suitor more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently installed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the lead editor of that storied news network.
A Future of More Instability
It is important to note, if Netflix prevails, CNN and other cable outlets would first be spun off into a standalone company. Such a move could be a relief to many at the network, but it’s far from a safe harbor. That arrangement could set up CNN for another sale. There is no finish line.
If you ask Timothy Wu, a lot of this is a violation of antitrust statutes, anyway. The influential voice of big tech’s dominance stated that anti-trust laws should block both deals.
“Either merger would be bad for the country, and both should be contested by anti-trust authorities,” Wu recently wrote.
The Fundamental Issue and a Way Ahead
Whatever happens in this situation, the larger issue persists.
“Our current system is a highly system hostile to democracy, but we ought not succumb to a sense of powerlessness,” Pickard emphasized. Policy decisions – dating back to the 1930s and 1940s – helped to foster this hyper-commercialized monster, and different policy decisions can fix it.
Can reform occur in an era where the Federal Communications Commission chair will not confirm that the agency is independent? Reform is a distant prospect now, but that is not to say it will never happen.
Measures that strengthen independent news organizations, bolster local journalism, subsidize public media, and prevent the concentration of media power in a handful of hands are within reach – they are necessary for a healthy democracy.
Regarding media ownership, size does not equal quality. And news organizations including CNN cannot be pieces in the latest acquisition battle.